Apple may launch standalone Siri app, ‘Ask Siri’ button in iOS 27: report

As part of its efforts to relaunch a more personalized version of its Siri assistant after it was delayed last year, Apple (AAPL) may unveil a standalone Siri app and an “Ask Siri” button in its upcoming iOS 27, Bloomberg reported.

Apple shares rose 0.5% in late afternoon trading.

The new Siri, which Apple has promised would be released in 2026, is likely to have an updated look and have an experience similar to other generative artificial intelligence chatbots, the news outlet added, citing people with knowledge of the matter. 

It is set to be unveiled in June, when Apple holds its annual developers conference and announces updates to its various operating systems. Apple confirmed on Monday that the event, known as the Worldwide Developers Conference, or WWDC, will take place between June 8 and June 12.

The new version of Siri, which has the internal code name of Campo, will have access to a person’s data on their respective Apple devices, such as messages and emails, to help them with tasks. The app will also be able to complete tasks inside apps, access news, and search the internet, the news outlet added. 

Apple did not immediately respond to a request for comment from Seeking Alpha.

Earlier this year, Apple chose Google’s (GOOG) (GOOGL) Gemini AI models to help it with its artificial intelligence endeavors, alongside its own Apple foundation models.

In September, it was reported that Apple was working on an internal app, akin to ChatGPT, to help the new version of its voice assistant Siri.

J.P. Morgan analysts, led by Samik Chatterjee, recently said that a personalized Siri could help the tech giant.

“In our view, launch of personalized Siri to enable services to maintain conversational context on the AI Companions will play a major role in determining the likelihood of success for Apple in relation to planned AI Companions, including integration with applications relative to its multimodal inputs across voice, text and images,” the analysts wrote in a recent investor note.